Blogging since 1998. By David Wertheimer

Month: January 2010 (Page 1 of 2)

Changes afoot

So I’m showing my niece, a freshman at the Newhouse School at Syracuse, my web work, and she’s all excited by Amy’s site and so on, and then I send her to this site, and she says, “Really this is it?”
Sufficiently needled, I am going to get my two-years-overdue redesign in place soon. will have a shiny new home page (incredibly, I used to do them all the time) and some updates to the Ideapad’s layout and orientation.
I’d like to think Lindsay is at least impressed that when I began this blog, she was in second grade. But I doubt it. So: onward.

Irrational exuberance

I’m skeptical about the new Apple iPad.
I don’t think it’s as big a deal as the excitement portended, at least not right away.
I’m dubious that, at least at first, it’ll do things in dramatically different ways that my current MacBook/iPhone combination cannot emulate.
I sure as heck don’t need one.
But, um, I kinda want one anyway.

On punditry

The longer it sits there, the less I like the post below this one. I’m leaving it there for posterity (and the one on the work blog, too). But I suspect the near future will prove me all wrong—in the priority of my observations, my knee-jerk reactions, my skepticism. I sit here and wonder why I reacted like I did; after all, I was a pleased early adopter of the iPhone and the iPod, limitations and all. If I lived in the suburbs, and I had a room I called an office with an iMac on my desk, I’d probably crave an iPad, a situational divide made all the more striking by the Mac laptops I have at home and work (and, as noted, the iPhone already in my pocket).
So Sippey sounds like he’s right. Gruber is probably right. Pogue is almost certainly right, and he’s full of “don’t listen to me yet” hedges. Which makes me, er, wrong. Or at least noticeably off the mark.
I look forward to playing with an iPad in the real world this spring, where I can make some real, and properly reasoned, conclusions.

First thoughts: iPad

From my post on aiaio:

I’m no gadget prognosticator, and as an Apple shareholder, I hope I’m wrong. But this looks like it’s going to be a bit of a niche product, at least at first.

I’m guessing that the iPad will have a fantastic user experience, be a wonder to behold and use, but give very little practical reason for purchase. At $629 and up for the 3G model, I’m certainly not giving up my Kindle thoughts, since I already have an iPad Nano (you know it as the iPhone) in my pocket to do the iPad’s heavy lifting. And I didn’t even mention the keyboard dock. What the heck?
I’m not selling my AAPL just yet, though. People had their doubts about the iPod, and look how that worked out. And who knows? Maybe there’s a huge market for people that want iPhones without giving up their non-smartphones.
I suppose the problem is that I, like everyone else, was waiting to be OMG BLOWN AWAY by a new device that, in many ways, I already own. Taken on its own, the iPad is a nice device, if not a worldwide game-changer at first blush. The real news is that Apple’s hype machine got the best of us all.

links for 2010-01-20

  • "Starting in early 2011, visitors to will get a certain number of articles free every month before being asked to pay a flat fee for unlimited access. Subscribers to the newspaper’s print edition will receive full access to the site." Not to crow too much, but I proposed this very model for back in 2002 (Andrew Rashbass, call me when you're back in New York)

The latest in spamming

Blog comment spam has gotten direct and chatty lately, to the point where I’ve had to read things twice to verify whether or not the content is real. Some of it is obvious, like opinions unrelated to the blog post referenced, but even the idea of sharing opinions is a new twist.
At the risk of encouraging more of it, I thought I’d share Saturday’s comment spam contents here, for those who haven’t seen the likes of it, unedited:

Refreshing site. My co-workers and I were just talking about this the other evening. Also your blog looks great on my old sidekick. Now thats uncommon. Keep it up.
I really enjoyed this article, can I copy a paragraph to a new site that I’m building? I’ll add a link back to this page and credit you with being the author of course.
Thank you for your great post. I also must say that your blog design is top notch. Keep up the great work.
I did a search on the topic and found most people agree with your blog.

Unfortunately, all this does (as with most spam) is waste my time. I’ve resorted to googling the names, email addresses and/or URLs of my commenters to ensure validity before posting. Ah, what next?

Duane Reade, testing customer loyalty

From my post on aiaio:

The new program is more confusing and far less valuable. Consumers now get two points per dollar spent and the same $5 reward now comes at 500 points. Or, in layman’s terms, after $250 spent rather than $100. Earning the five bucks just became two and a half times as difficult.

My wife and I probably spend around $1000 a year at Duane Reade. With our normal memory patterns (read Amy doesn’t use the loyalty card very often) we got $40 in store credit last year, and were eligible for $50: not bad for just showing up. Now that $1000 spend is worth just $20 in reward dollars, or $10-15 when we factor in the days we forget to use the card.
Ten bucks a year is below my worth-the-trouble threshold, so I’m basically done with the rewards card. I wonder how much less I’ll look to DR as my default convenience store as a result.

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