Nick Denton and Meg Hourihan launched Kinja, the automated blog blogger, today. So far it looks pretty good: clean UI, easy to follow instructions, decent digest tools.

I don’t get why there’s no master list of weblogs for me to peruse and choose, though. Or how this is easier for the layman than bouncing through a bunch of bookmarks. I also am not seeing this post appearing in my digest as I add and update it, so I’m not sure how the engine works (do I need an RSS feed?).

Still, if Kinja is anything like Denton’s other ventures, it will subversively work its way into my file of daily must-haves. Best of luck.

Here’s my Kinja digest (still evolving as of April 1).

More on Kinja: New York Times coverage; Nick Denton’s remarks.