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Flashback: nine years ago next week Apple announced it was trying a retail model. How novel it was! "A computer industry analyst said the company might open as many as 10 stores as part of a strategy to extend the Apple brand."
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Missed this while I was on vacation. I'm not terribly conservative about my online transparency, but Facebook is designed for users to network and share based on personal interests. The assumption used to be that those interests were mine to keep close to the vest until I shared them with people I knew or wanted to know. Now, those details are going public, in order to better monetize the site. Good for Facebook, good for marketers, bad if your interests include touchy subjects that you hadn't thought were findable in a simple Google search. Divulge accordingly.