|
|
David Wertheimer
forhire [at] netwert.com / http://www.netwert.com
EMPLOYMENT HISTORY
- Design director, Economist.com
- Economist.com is the Web site of The Economist. New York, Jan. 2000 - present
- ~ Direct Web site design, layout, page flow, and user interfaces
- ~ Manage full-time and freelance staff in US and UK
- ~ Maintain department budget and determined resource allocation
- ~ Create site's layouts, graphics and logo; copywriting and design of house ads and promotional materials
- ~ Monitor user experience and made continual usability revisions
- ~ Collaborate with editorial, technical, sales teams
- Manager, Web site design and development, BPI Communications
- BPI publishes magazines such as Billboard. New York, Aug. 1996 - Jan. 2000
- ~ Site conceptualization and execution of new launches, redesigns
- ~ Hired, trained, and supervised design and production staff
- ~ Managed projects for eight individual Web sites
- Senior Web designer
- ~ Designed entire Web sites: layouts, HTML code, graphics, scripts
- ~ Coordinated projects and liaisons with third-party developers
- ~ Planned, designed and deployed ad banners and site ad networks
- Instructor, Open-I Media
- Open-I is a computer training company. New York, Feb. 1999 - Jan. 2001, freelance
- ~ Taught HTML, Photoshop, and Web design in a classroom setting
- ~ Gave group and one-on-one tutoring
- ~ Also gave HTML and Web design instruction to individuals off-site
- Online editorial assistant, Kaplan InterActive
- Kaplan is an educational and test-prep company. New York, Oct. 1995 - Aug. 1996
- ~ Writing, editing, research for Web site and America Online area
- ~ Editorial work on FAQs, demos, and other text
- ~ Development of acclaimed promotions and redesign of areas on site
PUBLISHED WRITING
- Author, "The Site Speaks for Itself"
- "Site" is a book exploring Web site usability. Published by Glasshaus Ltd., June 2002
- ~ Wrote chapter on usability as implemented on Economist.com
- ~ Chapter discusses site's design successes, failures, processes
- ~ To be published by Glasshaus Ltd. June 2002
- Columnist, Digital Web Magazine
- An online magazine for professional web designers
- ~ Will be writing a monthly column titled "Dissecting Usability"
- ~ Columns to discuss imperatives and limitations of Web usability
- ~ First column debuts May 2002
SKILLS
~ Thorough knowledge of Macintosh and Windows operating systems
~ Online publishing fluency in HTML, CSS, and XHTML; working knowledge
of JavaScript, Microsoft Active Server Pages (ASP), Visual Basic
and VBScript; ColdFusion layouts and modules; DHTML, XML, XSLT;
Director, Shockwave and Flash
- ~ Word-processing, desktop publishing, and graphic design programs:
- - Web page creation: BBEdit, Dreamweaver, HomeSite
- - Graphic design: Adobe Photoshop, ImageReady, and Illustrator
- - Desktop publishing and content management: Quark XPress, Copy
Desk, File Manager; Adobe PageMaker; Allaire ColdFusion
- - Microsoft Office (Word, Excel, Access, PowerPoint)
~ Management experience includes employee hiring, training, and
supervision; departmental budget allocation; product strategy;
project and brand management
EDUCATION
- Franklin & Marshall College (Lancaster, Pa.)
- ~ Editor in Chief, The College Reporter (weekly campus newspaper);
responsibilities included writing, editing, advertising and
staff management
- ~ Publications intern; wrote, edited, and produced 180-page guide
to campus life
- ~ Disc jockey/music librarian, WFNM 89.1 FM Radio; FCC professionally licensed
- ~ Member of Phi Kappa Sigma Fraternity, Zeta Chapter
|
|
|
|