Ideapad

This is the blog for the Wakemate, a new gadget for mobile phones that is supposed to track your rem sleep cycles and help you consistently rise in the morning on the proverbial right side of the bed. I know this applies to me, so I queued up for the product, many months ago. The blog is a fascinating study in what it takes to produce a physical product--it's very, very hard (and crucial to get the details right at launch, and production delays are inevitable. Check out the combination of optimism, crisis and grind in the Wakemate's blog. (Also, Wakemate, if you're reading this, I'm ready for my shipment.)